Even if you haven’t seen the videos yourself, you’ve probably heard about those trendy YouTube "challenge" videos that surge in popularity every few months. It started a few years ago with the ice bucket challenge, a noble campaign to help raise money and awareness for Amyotrophic Lateral Sclerosis, or ALS. The videos were fun and funny, and they did an excellent job achieving their goal, raising over $115 million for ALS research. Since then, many other video challenges have been issued, but most have not been for raising awareness - rather, they have been issued for internet fame. And therein lies the danger. When impressionable kids see a way to get quick fame and popularity, it can be a dangerous combination.
If you are considering attempting one of these challenges, or if you have children who may be, read up on how these seemingly innocent competitions could wreak havoc on your oral health.